PRESS & BRAND KIT
The facts, the names
and the marks.
What you need to write about Biro.dev or AddvancedFocus accurately: a short description, the correct names and logo files to download.
BOILERPLATE
About Biro.dev, in two lengths.
Biro.dev is an independent software company building assistive software for everyday follow-through.
Biro.dev is an independent software company in Los Angeles building assistive software for everyday follow-through. Its lead product, AddvancedFocus, is an app in development for adults with ADHD. It is being developed for iPhone, Apple Watch, Android and the web, and has not been released; no release date or price has been announced.
NAMES AND STATUS
Getting the details right.
- Biro.dev
- The company. Written with a capital B and “.dev” in text. The logo sets it in lowercase.
- AddvancedFocus
- One word, capital A and F, with a double “d”: a nod to ADD, an older name for ADHD. In development; not yet released.
- OpenCall
- One word, capital O and C. In development as a native iOS prototype; not in the App Store.
- Research concepts
- CareBridge, StoryReady, ClearCue, PlainPath, StepAble, SayAble and SensoryScout are ideas we’re exploring, not announced products.
Please don’t describe any Biro.dev product as available, released or a medical product. AddvancedFocus is being developed for everyday support, not diagnosis or treatment.
LOGOS AND ICONS
Download the marks.
Logo, for light backgroundsSVG · horizontal, two-tone wordmarkDownload
Logo, for dark backgroundsSVG · horizontal, two-tone wordmarkDownload
One-color logo, darkSVG · for print or single-color useDownload
One-color logo, whiteSVG · for dark or photographic backgroundsDownload
SymbolSVG · the “b” mark on its ownDownload
Biro.dev app iconSVG · rounded squareDownload
AddvancedFocus iconSVG · vector masterDownload
AddvancedFocus iconPNG · 1024 × 1024Download
Using them well
- Keep the two-tone “biro” and “.dev” wordmark as supplied. Don’t recolor, stretch or rearrange it.
- Use the logo for light backgrounds on light surfaces, and the one for dark backgrounds on dark ones.
- Use a one-color version only where color isn’t possible.
- Give the logo room: keep other text and graphics clear of it.
Writing about us?
For interviews, facts or anything not covered here, email founder@biro.dev.